Real-World Evidence (RWE) Excellence

Company wished to upskill in real-world evidence (RWE) studies, particularly retrospective methods, to improve efficiency in evidence generation

Developed business cases to put together a cross-functional team and obtain licenses to two databases based on expected cost saving and commercial gains. Held an offsite RWE meeting for the entire organisation attended by representatives across Europe, Canada, US, LAM and across functions of Commercial, Market Access, Med Affairs, Medical, Regulatory, Drug Safety and Epidemiology, as well as smaller workshops and lunch and learns. Created several case studies around recent projects to emphasise the potential benefits and business impact of different methodologies, including retrospective designs

Upskilled organisation, as evidenced by increase in average RWE quiz score. Published the RWE Framework tool to support RWE decision-making